January:

• Ahead of the release of Universal Pictures movie Migration, Gwen visited landmarks around London.
• We managed the appearances of over 40 characters at the London Toy Fair.

February:

• Chauncey touched down in LA to promote Lionsgate Films upcoming movie, Imaginary.
• Peppa Pig's Cinema Party kicked of the 20^th Anniversary celebrations for Peppa Pig. 

March:

• Bluey arrived at Alton Towers’ CBeebies Land.  She was later joined by Bingo, Chilli and Bandit.
• Gruffalo, Mula and Elmer appeared at the London Book Fair for the first time.
• Trotters London unveiled the bespoke Liberty London x Peppa print. Peppa herself even donned the outfit at the launch.

April:

• The Brain Runner completed the London Marathon, raising £22,439 for Brain Tumour Research.
• Next’s new mascot Hamish was launched at their Headquarters.

May:

• Our Events and Wardrobe teams moved into our new premises at Unit 5, College Fields.
• Blue walked the purple carpet at the premiere of Paramount Pictures movie IF.
• We exhibited independently at the Saudi Entertainment and Amusement show for the first time.

June:

• Freddie Mercury won the annual MLB London Series Bobblehead’s Mascot Race, against Winston Churchill, Henry VIII and the Royal Guard.
• Minions’ Kevin & Stuart attended the London premiere of Despicable Me 4.
• Albärt headed up the UEFA Euro 2024 tournament in Germany.

July:

• Pride opened the Olympic Fan Zone at Battersea Power Station alongside Olympic champion, Christine Ohuruogu.
• The Minions set of on their McDonald’s tour to promote their Happy Meal partnership.
• Yuki was unveiled as Europarcs new mascot.
• Mr Monopoly visited Leeds for the launch of the MONOPOLY Leeds Takeover, which ran until September.
•  SpongeBob SquarePants celebrated 25 years at the British Grand Prix at Silverstone.
• Aleksandr and Sergei joined Carl the Wombat for The Hundred 2024 tournament.

August:

• Characters such as Bing, Bluey, Hey Duggee and Pip and Posy were spotted at festivals across the UK including Snapdragon Festival, Camp Bestival, Gloworm, Car Fest, Victorious Festival and The Big Feastival.

September:

• Rainbow was crowned Best in the Creative Sector at the Merton Best Business Awards 2024.
• Mable was bought to life to celebrate the 25^th anniversary of Brand Licensing Europe, where we also managed the appearances of over 70 characters!
• As part of our sustainability pledge, we moved our Newsletter and Character Lists to a digital format.

October:

• Visitors to MCM Comic Con were surprised with a Pikachu flash mob.
• Rainbow exhibited at the China Licensing Show for the first time.
• Vegesaurs’ Ginger joined our licensed character list.

November:

• Octonauts took to the stage at the Battersea Fireworks event.
• The worlds first standalone Peppa pig store opened at Battersea Power Station.
• The UEFA Women’s Euro 2025 mascot, Maddli, was unveiled in Switzerland.
• Muffin joined Bluey & Bingo in New York, ahead of the infamous Thanksgiving Day Parade.
• The Rainbow team won the annual Southern Light Fund Quiz!

December:

• Supertato joined our licensed character list.
• Sonic, Tails, Knuckles and Shadow attended the premiere of Sonic the Hedgehog 3 in London.

What a year 2023 has been for Rainbow! 

We kicked off the year with three new appointments!

Magdalena Foulkes joined the company as Licensing Director and James Barlow was promoted to Sales & Marketing Director.  

Plus our very own mascot, a red-furred bear named Ruby, was unveiled at the DEAL 2023 show in Dubai.   Created in celebration of Rainbow’s 40^th anniversary, Ruby showcases our first-class mascot manufacturing skills, featuring stunning fabrics and innovative 3D printed props.

This landmark milestone also provided us with the perfect opportunity to rebrand.  Still very much Rainbow Productions at heart; our website and logo had a bit of a refresh! Whilst upholding a professional aesthetic, the new branding maintains the sense of fun that our services provide and represents the creativity of our talented production department.

The new branding was launched at the Licensing Awards 2023 with Ruby handing out 1000 red roses to mark the occasion! The Original Stormtroopers also made their debut appearance at the awards.

As well as the Original Stormtroopers, a host of new characters joined our licensed portfolio in 2023 including… Booba, Cody from CoComelon, Mia and Twinkle from Little Baby Bum, Odo, Pinocchio and Friends, and Sesame Street’s Cookie Monster & Elmo.

It was also an amazing year for Bluey who rose to the number one spot on our character list with 179 appearances!

In July, we took on the London Bridges Challenge and raised over £3000 for The Light Fund and Mind by completing the 30-mile hike from Hampton Court Bridge to Tower Bridge in 30-degree heat!

Then in October, Danny Smith returned to the team as Senior Account Manager after 8 years, tasked with developing Rainbow’s new non-character activations such as product demonstrations and interactive displays.

And finally we acquired a new premises in December, which has doubled our ground space and will become home to our Events and Wardrobe departments.

As we head into 2024, here’s a list of events taking place this month (*events can be subject to change)…